Inspired by the video web series '120 seconds' on friends we Love http://www.friendswelove.com/ produced by DJ Moni and Mike Vargas, Efficacy is a web series created by The Bloom Effect's 
Fiona Bloom. The goal of Efficacy is to capture the in depth character of immensely talented artists you may not know. It gives viewers a deeper lens into their lifestyle and history. The series will feature unusual, creative arrangements, camera effects and graphics designed by the artists. You'll learn something new about the artists and will enjoy it too!
Inspired by the video web series '120 seconds' on friends we Love http://www.friendswelove.com/ produced by DJ Moni and Mike Vargas, Efficacy is a web series created by The Bloom Effect's Fiona Bloom. The goal of Efficacy is to capture the in depth character of immensely talented artists you may not know. It gives viewers a deeper lens into their lifestyle and history. The series will feature unusual, creative arrangements, camera effects and graphics designed by the artists. You'll learn something new about the artists and will enjoy it too! You can see more episodes at the Bloom Effect Channel.
Brought up on the roots and traditions of the musical city of New Orleans, Water Seed has become one of the undergrounds best kept secrets. Crossing genres, social status, and age lines, Water Seed continues to reach fans of every demographic. Starting with a tight grooving bottom, surrounded by stylish harmony and depth, and topped with a bold horn and vocal presence Water Seed is built like the perfect woman. They hit the stage with a sassy grace and easily commands any crowded room.
http://www.waterseedmusic.com